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Projects

Marcas

Brands · Public sector · Foundations & NGOs

I bring the language and scale of big stages to launches, activations, corporate events and public institutions, with custom content, mapping, digital scenography and live operation.

In my own words

Any event is like telling a story. It has its moments, and each one has to shine with the support of the screens. My job is to interpret that storytelling and bring it to the screens as well as possible.

Below are the projects one by one, with what I did in each. Tap any image to watch the video.

17 projects

Projects

01 · Digital scenography

TEDx Río de la Plata

TEDx Río de la Plata is one of the largest TEDx events in the Spanish-speaking world and a pioneer in bringing the inspiring-talk format to Argentina, with ideas that invite reflection and a constant commitment to raising awareness. It was an honour for me to give those ideas an image. I designed digital scenography that supported each speaker without stealing the spotlight and helped their message travel further, in editions such as Tecnópolis, for over 10,000 people, and Baikal. Content design and live screen operation.

02 · Content, editing & VJ

Adidas

Several activations for the brand. The launch of Anthony Edwards' sneakers, the 2022 World Cup jersey launch with Maxi Rodríguez, an experience at the Planetarium, the HI ENERGY FEST with every screen mapped and activations at the Hipódromo.

03 · Runway visuals

Buenos Aires Fashion Week

Content and live operation of the runway screens at the Predio Municipal de Exposiciones, in the 2018, 2019 and 2020 editions, with shows such as Custo, Prüne, Complot and Belén Amigo.

04 · Video installation

Tecnópolis Tecnoteca

Pulsar, an immersive hallway at the Tecnópolis Tecnoteca, for the Ministry of Science and Technology.

05 · Content & screen operation

Corporate events

Content and screen operation for brand events, such as American Express, ESPN at the Malba and Mercantil Andina, and for the year-end parties of Mercado Libre and Megatlon.

06 · Fashion · operation & technical coordination

Alcorta Edition

A runway show where twelve fashion houses from the shopping center presented their collections, including Ricky Sarkany, Doll Store, Little Akiabara and Mishka. I ran the visuals live and handled the technical coordination of the content composition for the screens.

07 · Projections & mapping

Corona Sunsets

Visuals for the Babasónicos show, with projections onto the audience and a giant mapping on a water curtain over the lake.

08 · Festivals & mapping

City of Buenos Aires

In December 2024 I was in charge of the main stage screens at El Parque de la Navidad, the week-long Christmas festival at Parque de la Ciudad. I ran live visuals around the commercial breaks, VJed with my own material requested by the client and coordinated each artist's content. Also mapping at the Botanical Garden and visuals for other City festivals. Also, in the Estrellas en los Barrios series I made the visuals for historic figures of Argentine music such as Los Twist, Fabiana Cantilo, César «Banana» Pueyrredón, Susana Rinaldi and Raúl Lavié.

09 · VJ & multi-screen

Gire Rapipago · 25 years

VJ and operation of a mapped multi-screen LED setup for the company anniversary at La Rural.

10 · Mapping

Espacio Azcuy

Mapping on the venue's architecture for a corporate event.

11 · Institutional event

ITU · United Nations

Visuals for the 25th anniversary celebrations of the ITU Telecommunication Development Sector, the United Nations agency, at the Alvear Icon, during the World Telecommunication Development Conference (2017).

12 · Commercial

Medifé

Medifé commercials made during the 2020 lockdown, such as «Números», directed by Fernando Salem for the Enero agency and Caudillo Cine. I was in charge of post-production and the mapping projections.

13 · Lockdown projections

City of Buenos Aires · Lockdown messages

In 2020, in the middle of the pandemic, the City of Buenos Aires invited projection artists to bring public health messages to building facades. Over four nights I projected onto a building 15 meters away and another one 70 meters away, with «Quedate en casa» (stay home) running 30 meters vertically, using an Epson projector and Resolume Arena. Epson saw the work, interviewed me and featured it in its regional campaign alongside Peruvian VJ Malaki.

14 · AI animation

Brahma

AI-made animation for a Brahma activation at the Bresh party.

15 · AI post-production

SUTPA · 20 years

AI effects post-production for the SUTPA union's 20th anniversary video.

16 · Filmmaker

Rammpharma

After movie for the lab, shot with my own gear. Camera, editing and post-production.

17 · Augmented reality

3Destiny

End-to-end production of a series of augmented reality spots.

Next projectLollapalooza Argentina →